Blog / Branding & Marketing / Custom Towel Gifts Singapore: A Corporate Buying Guide
Custom Towel Gifts Singapore: A Corporate Buying Guide
Custom towels are practical corporate gifts for events where people expect to move, exercise or spend time outdoors. However, not every towel works for every occasion. A compact cooling towel suits a company sports day, while a larger microfibre towel may work better for a yoga or wellness programme.
For organizations searching for custom towel gifts in Singapore, the most important factors are size, fabric, absorbency, branding area and packaging.
Whether you are sourcing gifts for employees, school sports events, fitness programmes or corporate wellness initiatives, this guide compares real towel options from Kiss Promogifts Singapore and explains how to choose the right product for your budget.
Table of Contents:
- Custom Towel Gifts Singapore: Product Comparison
- 1. Cooling Towels: Best for Outdoor Sports Days
- 2. Mako Gym Towel: Best for Everyday Fitness Kits
- 3. Enduro Sports Towel: Best for Full-Colour Event Branding
- 4. Victory Sports Towel: Best for Full-Surface Customization
- 5. Zen Yoga Towel: Best for Wellness Events
- How to Choose the Right Towel Size
- Cotton vs Microfibre: Which Fabric Is Better?
- What Does GSM Mean for Custom Towels?
- Choosing the Right Branding Method
- How to Pack Towels for Corporate Events
- How Many Custom Towels Should You Order?
- What to Confirm Before Requesting a Quote
- Frequently Asked Questions
- Find the Right Custom Towels for Your Event
Custom Towel Gifts Singapore: Product Comparison
The following products are listed in the Kiss Promogifts Singapore catalogue.
|
Product |
Indicative Price (SGD) |
Size / Material |
Best For |
|
Active Cooling Towel - Pouch |
From $4.46 |
Confirm exact specification |
Sports days, outdoor events |
|
Active Cooling Towel - Tube |
From $6.46 |
Confirm exact specification |
Fitness events, welcome kits |
|
Mako Gym Towel |
From $7.54 |
Confirm exact specification |
Gym and wellness programmes |
|
Enduro Sports Towel - Full Colour |
From $13.73 |
100 × 30 cm; polyester and cotton |
Branded sports events |
|
Victory Sports Towel |
From $16.92 |
100 × 30 cm; 240gsm polyester microfibre |
Full-colour sports merchandise |
|
Zen Yoga Towel |
From $23.54 |
172 × 61 cm; 250gsm microfibre |
Yoga classes and wellness events |
Prices are indicative catalogue starting prices. Confirm GST, quantity-based pricing, branding charges, minimum order quantities and delivery before ordering.
1. Cooling Towels: Best for Outdoor Sports Days

Cooling towels are suitable for events where participants spend time exercising outdoors. For example, the Active Cooling Towel - Pouch starts from S$4.46, while the Active Cooling Towel - Tube starts from S$6.46.
These products are worth considering for school sports days, corporate team-building activities and outdoor fitness programmes.
-
Advantages: Compact presentation, accessible starting prices and suitable for activity-based giveaways.
-
Considerations: Cooling performance, towel dimensions, fabric composition and activation instructions should be confirmed for the selected product.
-
Best for: School sports days, charity runs, outdoor company activities and fitness campaigns.
Buying tip: Ask for a sample to assess the towel's feel, packaging and suitability for your event.
2. Mako Gym Towel: Best for Everyday Fitness Kits

The Mako Gym Towel, listed from S$7.54, is a practical starting point for organizations building gym or employee wellness packs. A gym towel can accompany other merchandise, such as a reusable bottle or drawstring bag.
-
Advantages: Relevant to fitness activities and suitable for repeated use.
-
Considerations: Confirm its dimensions, fabric, absorbency and available branding methods before finalizing the order.
-
Best for: Corporate fitness challenges, gym memberships, employee wellness programmes and sports-related giveaways.
Buying tip: Avoid selecting a towel solely because it has the lowest price. Consider how frequently recipients will use it and whether it suits their activity.
3. Enduro Sports Towel: Best for Full-Colour Event Branding

The Enduro Sports Towel - Full Colour measures 100 × 30 cm and starts from S$13.73 + GST. It combines a 190gsm polyester crystal fleece surface with a 230gsm absorbent cotton terry backing. The towel supports edge-to-edge full-colour sublimation printing, making it suitable for events with more detailed artwork.
-
Advantages: Combines a printable polyester surface with a cotton backing and provides a large area for event branding.
-
Considerations: The mixed-material construction may behave differently from a single-fabric microfibre towel. Request a sample if absorbency and drying performance are priorities.
-
Best for: Corporate sports days, charity runs, school competitions and branded fitness merchandise.
Buying tip: Use the full-colour printing area for a clean event design rather than filling the entire towel with sponsor logos.
4. Victory Sports Towel: Best for Full-Surface Customization

The Victory Sports Towel measures 100 × 30 cm and uses 240gsm polyester microfibre. It supports edge-to-edge full-colour printing on one side and offers eight overlocking thread colours. Starting from S$16.92 + GST, it suits organisations that want greater control over their event colours and artwork.
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Advantages: Large branding area, full-colour printing and multiple edge-finishing colours.
-
Considerations: The published production lead time is 30 working days by air freight. This makes early planning essential.
-
Best for: Corporate tournaments, sponsored sports events and planned merchandise campaigns.
Buying tip: Confirm your artwork and event date before placing the order. Do not assume that express production is available for this product.
5. Zen Yoga Towel: Best for Wellness Events

The Zen Yoga Towel measures 172 × 61 cm and is made from 250gsm polyester microfibre. It supports edge-to-edge spot-colour or full-colour printing on one side and starts from S$23.54 + GST. Its larger dimensions make it more suitable for yoga and floor-based exercise than compact sports towels.
-
Advantages: Large coverage, suitable for yoga-related activities and generous branding space.
-
Considerations: Higher unit cost and larger size compared with standard gym towels. Check the product's suitability for the intended exercise surface.
-
Best for: Corporate yoga sessions, employee wellness programmes, fitness studios and premium wellness kits.
Buying tip: Request a sample if grip, comfort or performance during exercise is important.
How to Choose the Right Towel Size
Towel dimensions affect how recipients use the product.
|
Towel Format |
Recommended Application |
Buying Consideration |
|
Compact cooling towel |
Outdoor sports and fitness events |
Portability and packaging |
|
Gym towel |
Gym sessions and wellness packs |
Absorbency and everyday usability |
|
100 × 30 cm sports towel |
Sports days and tournaments |
Branding space and material |
|
172 × 61 cm yoga towel |
Yoga and floor-based exercise |
Coverage and surface suitability |
|
Large beach towel |
Outdoor leisure and company retreats |
Packing size and weight |
For example, a 100 × 30 cm towel may work well for a corporate sports event, but it is not a substitute for a full-sized yoga towel. Therefore, confirm the intended activity before comparing prices.
Cotton vs Microfibre: Which Fabric Is Better?

Fabric selection affects absorbency, drying time, weight and branding options.
|
Feature |
Cotton |
Polyester Microfibre |
|
Feel |
Generally soft and familiar |
Often lightweight and smooth |
|
Absorbency |
Typically strong |
Depends on construction and finish |
|
Drying |
Often slower |
Generally faster |
|
Portability |
Can be heavier |
Often easier to pack |
|
Branding |
Embroidery or selected printing methods |
Suitable for selected full-colour printing methods |
|
Best Use |
Everyday towels and comfort-focused gifts |
Sports, travel and branded events |
Some products combine materials to balance performance and branding. For example, the Enduro Sports Towel uses a polyester surface for full-colour printing and a cotton terry backing for absorbency.
Recommendation: For sports events, prioritize portability and drying performance. For comfort-focused gifts, consider absorbency and fabric feel. Always compare actual product specifications rather than relying on the material name alone.
What Does GSM Mean for Custom Towels?
GSM stands for grams per square metre. It measures fabric weight relative to its area. A higher GSM generally indicates a heavier fabric, but it does not automatically guarantee better absorbency or quality.
For example:
-
The Victory Sports Towel uses 240gsm polyester microfibre.
-
The Zen Yoga Towel uses 250gsm polyester microfibre.
-
The Enduro Sports Towel combines a 190gsm polyester surface with a 230gsm cotton backing.
These products serve different purposes despite having relatively similar published fabric-weight figures. When comparing quotations, consider GSM alongside towel size, material construction, finishing and intended use.
Choosing the Right Branding Method
The branding method should suit the towel material and your artwork.
-
Full-colour sublimation printing works well for detailed designs on suitable polyester surfaces. The Enduro Sports Towel supports edge-to-edge full-colour sublimation.
-
Full-surface printing provides more creative freedom for event graphics. The Victory Sports Towel offers one-sided edge-to-edge printing.
-
Embroidery can create a more understated appearance on compatible towels, although availability depends on the selected product.
Before ordering, confirm the printable area, colour limitations and whether the branding method affects the towel's feel or absorbency.
How to Pack Towels for Corporate Events
Packaging should protect the product without adding unnecessary bulk.
-
School sports day, a compact cooling towel in a pouch or tube may simplify distribution.
-
Company fitness challenge, a gym towel can be included in a drawstring bag with other relevant items.
-
Premium wellness programme, consider a larger towel with a simple branded sleeve or presentation card.
Avoid oversized boxes for lightweight towels unless the presentation serves a clear purpose. Also, confirm whether the product's listed price includes its standard packaging.
How Many Custom Towels Should You Order?
Start with the confirmed number of recipients and account for organizers, instructors and reserve stock. For example:
|
Requirement |
Quantity |
|
Event participants |
250 |
|
Coaches and organizers |
15 |
|
Reserve towels |
15 |
|
Total |
280 |
The reserve quantity should reflect the likelihood of walk-ins, replacements and additional guests. For schools and associations, confirm whether volunteers and support staff should receive the same merchandise. Finally, check the minimum order quantity for each product before approving the budget.
What to Confirm Before Requesting a Quote

Prepare the following information to make the purchasing process easier:
-
Event type: Sports day, wellness programme, fitness challenge or school event.
-
Quantity: Total number of towels required.
-
Preferred size: Compact, gym-sized, sports-sized or large-format.
-
Material: Cotton, microfibre or a specific construction.
-
Branding: Logo printing, full-colour artwork or embroidery.
-
Packaging: Pouch, tube, sleeve or inclusion in a larger kit.
-
Deadline: Required delivery date and venue.
-
Samples: Whether you need to assess fabric, print quality or absorbency before bulk production.
Providing these details helps suppliers recommend appropriate products rather than quoting towels that do not match your requirements.
Frequently Asked Questions
What are the best custom towel gifts in Singapore?
The best choice depends on the event. Cooling towels suit outdoor activities, gym towels work for employee fitness programmes, sports towels offer larger branding areas, and yoga towels suit floor-based exercise.
How much do custom towels cost in Singapore?
Kiss Promogifts lists selected cooling towels from S4.46, the Mako Gym Towel fromS7.54, and larger printed sports towels from S$13.73. Final prices depend on quantity, branding and delivery requirements.
Are cotton or microfibre towels better for corporate gifts?
Cotton generally offers a familiar soft feel and good absorbency, while microfibre is often lighter and faster-drying. Choose based on the recipient's activity and the specific product construction.
Can I print a full-colour logo on custom towels?
Yes. Selected products, including the Enduro Sports Towel and Victory Sports Towel, support full-colour printing. The available printing area and method vary by product.
What towel size is suitable for a corporate sports day?
A compact cooling towel or a 100 × 30 cm sports towel may suit many activity-based events. For yoga or floor exercises, a larger towel is more appropriate.
Can I request samples before placing a bulk order?
You can ask Kiss Promogifts about sample availability. The type, price and availability of samples depend on the product and order requirements.
How long does custom towel production take?
Production time varies. For example, the Victory Sports Towel has a published lead time of 30 working days by air freight. Confirm the schedule for your selected towel before committing to an event date.
Find the Right Custom Towels for Your Event
Custom towels work best when their size, fabric and branding match the activity. For outdoor sports days, start with compact cooling towels. For employee fitness programmes, consider gym towels. For larger event artwork, compare full-colour sports towels. For yoga and wellness programmes, prioritize coverage and comfort. Explore Kiss Promogifts Singapore's custom towel collection to compare available options.
Request suitable towel recommendations, sample availability and a quantity-based quotation. Include your event date, required quantity, preferred size and branding requirements so the team can help you choose the right product.

